Meet the Team
We’re a team of real people who care deeply about the work and the results it creates for you. No buzzwords, no egos—just
smart minds solving real marketing problems. We roll up our sleeves, test what works, and stay accountable to outcomes. Approachable,
honest, and invested in your success from day one.
Lacey Zarsky
- Photographer & Videographer
Lacey Zarsky
- Photographer & Videographer
Lacey partners with VIA as a photographer and videographer, helping brands tell their stories through strong, strategic visuals. As an independent contractor, she jumps into a wide range of projects and loves blending creativity with the latest tech to keep content fresh and effective.
Before focusing fully on visual media, she worked in nonprofit marketing and advertising, where she learned the power of mission-driven storytelling. She also enjoys teaching videography to college students and helping them sharpen their skills behind the camera.
She’s fluent in sarcasm but serious about doing great work. Fun fact: she was once a professional clown and can still make a pretty impressive balloon animal if the situation calls for it.
When she’s not filming or editing, she’s busy being a wife and mom, playing piano in her church’s music program or caring for newborns in the nursery. As if they're not busy enough, she and her husband have also dipped their toes into real estate along the way.
Lacey holds a degree in Media & Graphic Design from Hyles-Anderson College.
Before focusing fully on visual media, she worked in nonprofit marketing and advertising, where she learned the power of mission-driven storytelling. She also enjoys teaching videography to college students and helping them sharpen their skills behind the camera.
She’s fluent in sarcasm but serious about doing great work. Fun fact: she was once a professional clown and can still make a pretty impressive balloon animal if the situation calls for it.
When she’s not filming or editing, she’s busy being a wife and mom, playing piano in her church’s music program or caring for newborns in the nursery. As if they're not busy enough, she and her husband have also dipped their toes into real estate along the way.
Lacey holds a degree in Media & Graphic Design from Hyles-Anderson College.