VIA Marketing Receives Award for Publication Excellence

“The logo, letterhead and business cards that we designed for GIDE are imaginative, eye-catching and effective. Our team appreciates the relationship we have with the team at GIDE and we look forward to more exciting projects with them in the future,” says Julie Olthoff, president, VIA Marketing.

Does Does Your Marketing Plan Suffer from FOMO?

Pronunciation: \ˈfō-(ˌ)mō\ Definition of FOMO: noun, informal: fear of missing out : fear of not being included in something (such as an interesting or enjoyable activity) that others are experiencing; a sort of social anxiety that occurs when one is concerned with missing a social interaction, experience of value, talk-worthy event, or monetary gain. This April, …

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VIA Idea #41:To Yext or Not To Yext?

Yext PowerListings is a popular and award-winning online listing management service. After you enter your company details, they will propagate in various online local search platforms like apps, maps and social media. Yext has made arrangements with directories such as Apple Maps, Bing, Facebook, Yelp, Citysearch, DexKnows, etc. The advantages of Yext are speed and …

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