VIA Idea #26: Communicate Effectively with Consistent Email Marketing

Businesses like yours send out emails to customers/clients all the time. You might have hundreds or even thousands of email addresses on file. But are you using the ability to connect with those people to your company’s best advantage? There are lots of ways to “touch” a customer via email: newsletters, special incentives, coupons and …

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VIA Idea #25: Responsive Web Design

Let me introduce you to Responsive Web Design. It’s relatively new on the scene and is so practical that you will love it and embrace it easily. Responsive Web Design is crafted to provide a fluid layout that resizes across multiple viewing devices and screen sizes (from desktop computer monitors to mobile phones). We build …

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VIA Idea #24: Engaging People by Using Images and Videos

The Internet, with all of its sites and social networks, has created opportunities to display great images. Interesting photos, funny cartoons, short videos, and full-length TV shows teach us and entertain us. Here are a few ways you can use images and technology to attract customers. Publicity. Press releases and feature stories are more appealing …

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