Three Reasons You Should Advertise with Facebook Video in 2018

Facebook recently announced changes in the way they will send you updates. They want you to see more posts from your friends, family, groups, and other people you have meaningful conversations with. Content that is shared and inspires conversation will grow. Comments will be more valuable than likes. You will also see less Facebook video. …

Continue reading “Three Reasons You Should Advertise with Facebook Video in 2018”

People Love Watching Facebook Video

Capturing and keeping your audience’s attention is key when planning any type of marketing campaign. That is even more important when you compete for interest on Facebook. Recently we’ve seen a huge engagement shift on Facebook from photo to video. Why? The answer is simple: organic reach. Recent data shows that video posts receive 135 percent …

Continue reading “People Love Watching Facebook Video”

It’s VIA’s 30th Year of Voyage!

Aye, it’s true, VIA Marketing is celebrating 30 years of sailing in the land of Northwest Indiana. As part of our 30th year of voyage, our swashbuckling crew invites ye lads and lassies aboard ship to explore our “Pirates and Pearls Treasure Map.” Let our fine marketing compass steer you through 30 Pearls of Wisdom …

Continue reading “It’s VIA’s 30th Year of Voyage!”